Ibrey Woodall, Vice President, Web Communications for Business Wire
Business Wire has been building and maintaining trusted relationships with media outlets, reporters, freelancers, bloggers, newswires (and more) for more than 50 years. We know that communications has changed. We know the rules of media relations have changed. We know what works, and what is hype.
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The Practice of Media Relations has Changed; Have You Changed With It?
2014 Business Wire Media Survey Results
In the 2014 Business Wire Media Survey, we asked North America-based journalists what information and assets they needed (and how they wanted to receive them) to effectively cover a story. Download our results to learn the best practices for media relations in 2014.
More than 300 members of the North American media participated in the survey. No incentive or prize was offered in exchange for participation.